Unlike their predecessors, modern intranets actually have the ability to centralize communication and collaboration across an organization. From document storing to instant messaging to project workspaces, intranets are truly the inclusive and intuitive tool every office needs. But even the best tools are only successful if used effectively.
For a modern intranet to reach its full potential, the organization first has to outfit it with high-quality, engaging content. In this article, we’ll outline just a few ways your organization can engage employees with compelling intranet content.
Choose The Right Platform
The first and most important step in creating captivating content, is making sure you start with the right platform. While there are dozens of different intranet providers available on the market, it’s essential to take a moment beforehand to consider your organization’s unique needs. While every company works a little differently, most businesses benefit from an intranet provider that offers an intuitive environment, mobile capabilities, file sharing, interactive polls and quizzes, third party integrations, and the ability to enable or disable features as needed.
Keep It Short And Sweet
The average employee is bombarded daily by emails, announcements, meetings, conference calls, and all kinds of other interruptions. The last thing your busy employees need is another distraction from their daily tasks. A successful and engaging content strategy should integrate naturally and work in tandem with an employee’s everyday schedule. One of the best ways employers can help that happen is by keeping content clear, precise, and to the point. Intranet content doesn’t have to be dry and boring, but it also shouldn’t distract or discourage employees. With interactive and instant communication within your modern intranet, it’s much easier to opt for short, digestible messages over longer, time-consuming content.
Don’t Forget The Fun
Engaging company employees means finding the balance between business and fun. While intranets have the amazing ability to simplify your work information, they also give coworkers a unique opportunity to socialize and get to know each other. A modern intranet should offer a platform for engaging questions, interactive surveys, integrated gifs and memes, dedicated group spaces, and more. Find out what interests your employees and create something for them to enjoy within their intranet.
Create An Open Environment
Besides improving the overall work experience, employee engagement also means having workers who can comfortably share their opinions. By creating inviting content within your modern intranet, employees have the opportunity to do exactly that. When employees know their thoughts are valued, respected, and even encouraged, they feel trusted and supported by their company and businesses similarly benefit from everyone’s shared experiences. Create content that invites engagement by asking questions, enabling comments, and establishing a culture where employees know their feedback and opinions are always appreciated.
Creating content for your intranet doesn’t have to be difficult. With a little forethought, your organization can produce compelling intranet content sure to interest and engage employees.
At MangoApps, we pride ourselves not only on producing exceptional a modern intranet platform, but also on helping our clients make the most of their products every step of the way.
If you would like to learn more about how to improve intranet engagement, or to see MangoApps in action, contact us or schedule personalized demo today.